COMMUNICATION DESIGN THROUGH TYPOGRAPHY
Visual communication with lettering and typography brings out a very eye-catching outcome for a viewer. The communication through lettering goes beyond the conventional methods of visual communication. Along with lettering the right application of the principles of graphic design play an important role in the visual.
HEADLINE : GROWW EVEN WHEN MARKET FALLS.
The use of candlestick graphics to create the typefaces in the poster ad for Groww app, effectively conveys stock market’s volatility, highlighting the need for investment assistance that the app provides.
The poster for Jaipur Literature Festival incorporates the diverse perspectives of books, elegantly arranged to form typefaces, capturing the essence of the festival through typography.
